Clear view in the age of AI.

Focus on what matters most, move with confidence.

WHAT I DELIVER

I help teams focus on where AI creates the most impact—enhancing existing products, shaping new offerings, and strengthening what already works.

Founded by Aaron Kagan (ex-Google, Meta), GraspingAI combines UX research, AI product strategy, and cognitive systems design to help teams turn complex systems into experiences people can understand and trust.

The Shift We’re Navigating

Every few years, a new technology changes the rules of business. The internet redefined access. Apps redefined interaction. The cloud redefined scale. Now AI is redefining how we think, create, and compete.

For leaders, the question isn’t whether to use it–it’s how to use it well. What does that mean for your products, customers, and teams?

At GraspingAI, I partner with organizations to navigate this shift with clarity and confidence—from first questions to shipped products.

I help you turn the complexity of AI into momentum—creating products, systems, and strategies that grow your business and strengthen what makes it unique.

What I Do

Design clarity and trust into complex AI systems.

Core Services

  • AI UX Audits & Explainability: Identify usability and trust gaps, with actionable patterns that improve legibility and confidence.
  • Workflow & Human-in-the-Loop Mapping: Ensure automation complements human judgment and expertise.
  • AI Product & Strategy Advising: Align your roadmap with technical realities, user expectations, and responsible-AI standards.

Specialized Offerings

  • Manage AI Anthropomorphism: Through concept and product design, make AI interactions feel naturally human—anchored in how people think, but grounded in what the system can do.
  • Confidence & Uncertainty Design Patterns: Communicate model strengths, limits, and confidence clearly.
  • AI Design Reviews: Practical guidance for human centered and future proofed policy product decisions.
  • Decision Transparency Blueprints: Map inputs → outputs so users and stakeholders understand why.
  • UX for AI Teams: Lightweight rituals and templates that scale research impact.

Who I Work With

I’m most useful to teams that need to connect model behavior ↔ user experience ↔ product decisions.

  • Enterprise AI & SaaS organizations introducing intelligent automation at scale
  • Startups turning research breakthroughs into human-centered products
  • Cross-functional teams seeking alignment across Product, Engineering, Legal, and Policy

Ways to Partner

Every organization’s AI journey is different.
I adapt the level of depth to match your team’s needs. Here’s how we can collaborate—what each model focuses on, what it delivers, and the typical investment it requires.

*Custom pricing and package structures available upon request.

Why GraspingAI

Contact

In a 25-minute call, we’ll map top opportunities and confirm the first step that creates value fastest.